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Selected Farhad's
Articles, Interviews, and Quotes are
Listed Below . . .
January 16, 2009
finance.yahoo.com
“The theme for this
year’s SoC Conference has been dedicated to new paradigms in chip integration,”
said Farhad Mafie, President and CEO of Savant Company Inc. “In a dedicated
track, we will be reviewing the latest FPGA devices and FPGA development tools
with some of the most well-known experts in the field. Similar to our past
events, we will be addressing the most innovative technologies, methodologies,
tools, and embedded approaches for design and development of complex multi-core
SoCs, ASICs, CSSPs, and ASSPs in the emerging markets.”
July 23, 2008
finance.yahoo.com
“We are extremely
happy with the outstanding industry response and support that we have been
receiving for this targeted event,” said Farhad Mafie, President and CEO of
Savant Company Inc. “This year’s event fosters a unique collaboration of highly
recognized industry experts and the academic scientific research community in an
effort to present the most up-to-date, advanced topics in chip design to our
technical audience.”
April 7, 2008
finance.yahoo.com
“Novelics’
innovative memory IPs are designed using standard CMOS processes, which is a
major breakthrough for the SoC, ASIC, and ASSP design communities,” said Farhad
Mafie, President and CEO of Savant Company Inc. “We are very pleased to see
Novelics for the third time at our highly recognized International SoC
Conference, Exhibits, and Workshops.”
February 28, 2008
finance.yahoo.com
“Expanding semiconductor
businesses in international markets is a challenging task and requires access to
key industry and business contacts as well as to accurate, relevant, and
up-to-date information,” said Farhad Mafie, President and CEO of Savant Company
Inc. “Semiconductor business and technology executives can discover
opportunities in the UK and meet the key individuals who can help them in their
challenging endeavor by participating in one of these two events.”
January 9, 2008
finance.yahoo.com
“This year’s SoC
Conference will be dedicated to Innovation in Chip Designs,” said Farhad Mafie,
President and CEO of Savant Company Inc. “We will be addressing the most
innovative technologies, methodologies, tools, and system solutions for design
and development of complex multicore SoCs, ASICs, and ASSPs in the emerging
markets.”
November 7, 2007
finance.yahoo.com
“Creating an
environment where technology companies could very easily, very effectively, and
very inexpensively present their latest SoC-related products and technologies to
the design community has been our number one goal since the very first SoC
Conference four years ago,” said Farhad Mafie, President and CEO of Savant
Company Inc. “We are very excited that the industry has responded and supported
our overall goal by making this tabletop event our first sold-out exhibit space
in our 5th annual Conference.”
November 1, 2007
finance.yahoo.com
"Configuring a
processor based on an application program profile is a significant system level
advantage that Tensilica offers to system architects," said Farhad Mafie,
President and CEO of Savant Company Inc. "Tensilica Workshop provides an
outstanding forum that allows system architects to explore Xtensa configurable
processor unique capabilities as well as discussing their complex design
challenges with Tensilica experts."
October 31, 2007
finance.yahoo.com
“The 5th
International SoC Conference is a premier event for anyone who is involved in
integration of complex CPUs, DSPs, memory IPs, and high-performance mixed-signal
IOs on a single device,” said Farhad Mafie, President and CEO of Savant Company
Inc. “We address the most innovative and advanced SoC, ASIC, FPGA, ASSP,
Structured ASIC and Foundry design methodologies, technologies, and approaches
in a two-day event with outstanding participation from industry as well as
academia.”
January 15, 2007
finance.yahoo.com
“The Savant
International SoC Conference is a premier event for anyone who is involved in
integration of complex CPUs, DSPs, memory blocks, and high-performance IOs,”
said Farhad Mafie, president and CEO of Savant Company Inc. “We address the most
innovative and advanced SoC, ASIC, FPGA, ASSP, SiP, Structured ASIC, and Foundry
design methodologies, technologies, and approaches in a two-day event with
outstanding participation from industry as well as academia.”
October 2, 2006
finance.yahoo.com
“We recognized that
for the first time in our industry, our audience will have the unique
opportunity to learn from the experts in the chip design communities and see
some of the most innovative technologies, as well as visit a chip manufacturing
facility all in a three-day period,” said Farhad Mafie, president and CEO of
Savant Company, Inc. “We are very excited for Jazz Semiconductor’s platinum
sponsorship of the 4th International SoC Conference and their vision for
recognizing this unique synergistic opportunity.”
September
2006
Wireless under the
skin! By Farhad Mafie, Guest Editorial, Wireless Design and
Development Magazine
From implanting a passive Radio Frequency Identification (RFID)
microtransponder under the skin to implanting an active drug-delivery system
in human bodies, various types of wireless technologies are being used or
being implemented in new products to further improve some of the ongoing
challenges within the healthcare industry –that eventually would result in
overall better patient care.
For example, new wireless-enabled implantable devices are being developed to
help the patient with their tedious ritual of regular drug injections (with
obvious benefits for diabetics) and also provide a sophisticated delivery
method for many other types of drugs. Preprogrammed microprocessors using
wireless interface would be controlling the release of any combination of
drugs to a patient’s body on a regular basis or when the patient’s medical
conditions requires it. Emerging sensor technologies are also being
integrated into these wireless-enabled implantable devices to provide both
monitoring as well as the triggering drug releases whenever is required.
Another example is the RFID technology that is gradually being used to
address many issues such as patient identification, the confusing and
unclear written medical prescriptions and orders, medical information
access, materials management and control in hospitals and clinics, and much,
much more. These active and passive RFID devices allow the healthcare
industry to gradually provide accurate exchange of information between the
patient and healthcare providers and eliminating today’s confusing and
inaccurate written orders and interactions. The speed of obtaining medical
information in a matter of seconds, the universally acknowledged RFID
format’s superb quality, its small size and flexible packaging options, and
finally its reasonable cost of development, manufacturing, and utilization
has made RFID technology even more attractive to the healthcare sector.
Today, the passive RFID tags are gradually replacing standard wristbands,
and hospitals are moving away from barcodes and printed labels for patient
identification and information. To assure authenticity and assist in
accurate dispensing of medication or blood to patients, the labeling scheme
for medication containers and blood bags are gradually migrating from
written labels or barcodes to passive reliable RFID tags. Your future
wireless-enabled medicine cabinet at home would be communicating with all
your medication containers, gathering the usage information, dates, etc.,
and automatically communicating this information with your doctor, local
pharmacy, as well as your insurance company. Old or recalled medication
could be identified very easily in people’s houses, and warning messages
could be sent to them via their cell phone, personal email, or even a simple
call from your healthcare provider.
Patients with cognitive disabilities, active chronic diseases, etc, are
benefiting from FDA-approved passive implantable RFID microtransponders.
During emergencies, when a disoriented or unconscious patient can not
communicate even their most basic information, these implantable passive
tags could play an important role in saving the patient’s life by providing
vital information to the emergency personnel.
As always, there is a valid concern regarding who else would be accessing
these private information by simply “sniffing” the air for a radio frequency
signal? To address this issue, no personal or medical information is stored
on these passive tags. Only a unique sixteen digit number is stored for
identification. Advanced encryption technologies could be added to provide
even more protection for the stored patient ID number.
As the semiconductor industry moves from 90 nm to 65 nm and beyond, new
complex System-on-Chip (SoC) devices with many new functionalities and
built-in sensors would find their space in many healthcare-related
applications. In the Savant 4th International System-on-Chip (SoC)
Conference and Exhibit on November 1 and 2, 2006, we will be discussing all
the SoC-related leading edge technologies, CPUs & DSPs, Multi-Cores, EDA
tools, IPs, as well as semiconductor challenges with industry and academic
experts.
Finally, I guess in the near future, as we develop and use more and more
wireless-enabled implantable ICs, the term “A Chip on Your Shoulders” would
have a different connotation for all of us!
September 2006
http://www.vsia.org/news/newsletter/september06.htm
Contributing
Expert Viewpoint, VSIA Org
System-on-Chip and On-Chip Communication Challenges, By
Farhad Mafie
From uniprocessor SISD (Single Instruction stream, Single Data stream)
systems to multiprocessing architectures using either SIMD (Single
Instruction stream, Multiple Data streams), MIMD (Multiple Instruction
streams, Multiple Data streams), etc. approaches, one of the most important
topics in the computer architecture field has always been the communication
network (the bus architecture) among processor(s), cache(s), memory(ies),
and I/O controller(s) sub-system(s). Many multiprocessor interconnections
architecture such as Multilevel Switched-Network Systems, Hypercubes,
Shuffle-Exchange Interconnection, and Crossbar-connected systems have been
implemented in various supercomputers, all with their own pros and cons and
related challenges.
To bring to fruition the exceptional computational power of many available
processing units (including DSPs), the communication network –among various
system blocks –not only must provide very high performance as far as latency
and bandwidth, but it must also be able to resolve bus contentions under
extremely heavy loads, provide fairness, and hide as much as possible its
own physical and system-related overheads.
As we are moving from 90 nm to 65 nm and now 45 nm technologies, we are able
to interconnect tens of synergistic processing units, a control processor,
distributed cache sub-system, various blocks and types of memories, and many
I/O controllers all in one device. And obviously the same types of
communication network issues and challenges that we have in complex MIMD
systems are now reappearing in these multiprocessing (multi-cores) based
systems that are being designed using System-on-Chip methodologies and
techniques.
As multi-core paradigm on a single chip become ubiquitous, integrating tens
of processor cores (with the current technologies) and in the near future,
as 65nm and 45nm becomes affordable, integrating hundreds of cores into
complex ASSPs for applications such as advanced embedded systems, gaming
consoles, and supercomputers, will become the trend in the next generation
devices. And the need for a high-performance, low latency, low-overhead
communication network sub-system becomes even more obvious.
Today there are several companies whose sole product (and solution) is
targeted to offer high-performance communication network sub-system
solutions for complex multi-core based new designs. How these solutions get
integrated with various cores and IPs (from many vendors) and how
effectively they can develop third party support (including support from
VSIA and the EDA community) will play an important role in how well they
would be able to gain acceptance (and eventually design wins) in the chip
design communities around the world.
In the Savant 4th International System-on-Chip (SoC) Conference and Exhibit
on November 1 and 2, 2006, we have dedicated an entire track (i.e.,
Network-on-Chip Architectures for Complex SoCs) to this challenging topic
with presentations from industry (STMicro and Sonics) as well as academic
research centers (UCI and Pacific Northwest National Laboratory). This will
be followed by a panel discussion moderated by Ron Wilson (EDN magazine),
addressing Architectural and Performance-Related Challenges for Complex SoCs
with emphasize on Network-on-Chip (NoC.)
August 31, 2006
finance.yahoo.com
"Providing experienced,
visionary speakers such as Jerry is what has made this conference such a
stunning success,” said conference organizer Farhad Mafie President and CEO of
Savant Company Inc. “We are delighted to have him join a stellar lineup of
speakers at this year’s event."
July 17, 2006
finance.yahoo.com
“The annual Savant
SoC Conference has become the leading chip design event among the engineering
communities in our industry,” said conference organizer Farhad Mafie, President
and CEO of Savant Company Inc. “In this informative and highly targeted
conference and exhibit, we are addressing the hottest and the most essential
SoC, SiP, ASIC, ASSP, FPGA, and Foundry-related design and development topics,
as well as creating an excellent forum for our audience to network with the
experts from industry and academia on a worldwide basis.”
January 18, 2006
finance.yahoo.com
“We’re extremely
excited about this partnership with CRC Press,” says Farhad Mafie, President and
CEO of Savant Company Inc and SoC Design and Technologies Series Editor.
“Bridging industry expertise with academic research is a main goal of this
series, and collaborating with a leading technology publisher like CRC Press is
a natural fit. Savant’s SoC expertise is well established and its SoC-related
activities, such as International SoC Conferences, are highly recognized arenas
for knowledge exchange in the chip design community. Partnering with CRC Press
can take this exchange to the next level.”
December 2005
http://www.vsia.org/news/newsletter/december05.htm
Contributing Expert Viewpoint, VSIA Org
Challenges Continue in Mobile Segments, By Farhad Mafie
In less than ten years, we have put behind us the era of voice-only mobile
phones that were using only one CPU, one DSP, and one Radio. Today’s 3G
phones and Smart Mobile Devices (SMDs) are being designed with multiple
CPUs, DSPs, many specialized analog/digital IPs, and several Radios with
their associated antennas, all in an ergonomically acceptable and reasonably
priced package. Boundaries among mobile handsets, PDAs, MP3 players, and
similar products are continuously being redefined as features such as
high-speed downloading, integrated megapixel camera sensor, more than 20MB
of memory, WLAN 802.11, Bluetooth, GPS, MP3 players, IPv4/IPv6 dual stack
support, gaming, hot swap slots for SD/MMC cards, MPEG-4 capability, email
and web browsing, are becoming standard features on more and more mobile
products.
Mobile phones and SMDs more than any other categories of products in the
recent years have benefited from the advances in CMOS scaling,
System-on-Chip (SoC) design methodologies, and System-in-Package (SiP)
technologies to reduce the overall system cost and offering higher
performance products for the end user. Three areas of (1) CMOS technology
advances and RF integration, (2) new EDA tools for Analog and Mixed-Signal
designs, and (3) portability and usability of Analog/Digital IPs play a
significant role in the mobile phone chipset design, system cost and overall
performance.
1. Designers continuously trying to reduce the mobile phones
bill-of-materials (BOM) by implementing many of the Radios, Analog RF parts,
and power-management functions in deep submicron CMOS without adding process
complexity. Some of the Radios in mobile phone such as the Bluetooth Radio
have already been implemented in CMOS with sufficient performance. However,
due to many issues such as low power supply voltage, inadequate matching of
small components, and the absence of on-chip passive components (e.g.,
resistors, capacitors, etc.) with sufficient analog characteristics, the
need for stand alone Analog parts as well as Analog IPs for Mixed-Signal SoC
designs will continue to grow for some time in the near future.
2. In mobile chipset designs, CMOS scaling and design automation tools have
played a significant role in digital domain, however, in the Analog world
designs are still limited to a few hundred transistors –with different sizes
and performances— and the most common and widespread design automation tool
has been SPICE and its variants. Only in the last few years, major EDA
vendors have started augmenting their tools with some Analog/Mixed-Signal
SoC design flow by offering top-down floor-planning, routing, chip assembly
capabilities, etc., that are helping the designers when interfacing Analog
and Digital blocks in their new Mixed-Signal SoCs.
3. Due to the overall competitiveness of the mobile market and shortened
design cycles, the need for easy to use (integrate) off-the-shelf Digital
and Analog IPs is apparent more than ever. In this process, VSI Alliance
(VSIA) has played a significant role in developing the technical standards
required to enable the mix and match of Intellectual Property (IP) cores
from multiple sources. VSIA’s guidelines and design documents for the data
that an Analog IP provider should give an IP integrator has been one of the
most widely used documents among the Analog IP developers and users.
November 1, 2005
www.RapidIO.org
"RapidIO was
designed to optimally support the unique system connectivity of high-performance
SoCs, ASICs, and ASSPs designs in networking, communication, I/O processing
nodes, servers, wireless network controllers, and other applications where
high-performance IO interfaces are required," said Farhad Mafie, president and
CEO of the Savant Company Inc and SoC Conference organizer. "We are very
delighted to have the RapidIO Trade Association's sponsorship and participation
in this targeted and informative System-on-Chip (SoC) Conference and Exhibit."
October 28, 2005
finance.yahoo.com
"Among the
challenges confronting SoC designers below 90nm, power is clearly one of the
most pressing as exemplified by the attention given it in our conference
program," said Farhad Mafie, president and CEO of the Savant Company Inc. and
organizer of the SoC Conference. "We are very pleased to have Sequence,
recognized as one of the industry's leading EDA tools innovators, joining us
this year."
October 26, 2005
finance.yahoo.com
"As complex SoC and
ASIC designs move toward 65nm and 45nm technologies, nanometer design-related
issues such as timing, power, signal integrity become more and more problematic,
and the need for Nascentric's innovative and leading edge EDA solutions becomes
even more evident," said Farhad Mafie, president and CEO of the Savant Company
Inc. and SoC Conference organizer. "We are very delighted to have Nascentric's
participation and technology demonstration in this targeted and informative SoC
Conference and Exhibit."
October 25, 2005
finance.yahoo.com
“Samsung has played a pivotal role in enabling the creation of 3G smart
phones, advanced PDAs, higher resolution digital cameras, the newest MP3
players and a new generation of portable gaming, with its low-power
SoCs, and memory products such as NAND Flash memory, multi-chip
packages, OneNAND™ and mobile DRAM,” said Farhad Mafie, president and
CEO of the Savant Company Inc and SoC Conference organizer. “We are very
delighted to present a highly informative keynote speech by Mr. Jon
Kang, Sr. Vice President of Technical Marketing at Samsung at our 3rd
International SoC Conference and Exhibit.”
October 25, 2005
finance.yahoo.com
"Tensilica’s highly
innovative approach provides customized high-performance processor cores for new
complex SoC designs along with a complete software development tool environment
that allows for new configurations with minimum development time," said Farhad
Mafie, president and CEO of the Savant Company Inc. and SoC Conference
organizer. "We are very delighted to have Tensilica in our SoC Conference and
Exhibit as the platinum sponsor for the third time."
October 25, 2005
finance.yahoo.com
“Designers are
creating more and more multi-function, high performance, low cost SoCs. They
need innovative tools such as Synfora’s PICO Express; tools that generate
optimal architectures and synthesizable RTL from ANSI C algorithms,” said Farhad
Mafie, president and CEO of the Savant Company Inc. and organizer of the SoC
Conference. “We’re pleased that Synfora will be showing its advanced synthesis
products to designers at the SoC Conference and Exhibit.”
October 18, 2005
finance.yahoo.com
“Kilopass’
leading-edge and innovative embedded non-volatile memory technology is designed
to be manufactured using standard commercial CMOS processes and is targeted to
the System-on-Chip (SoC), Customer Owned Tooling (COT), and Application Specific
Integrated Circuit (ASIC) markets,” said Farhad Mafie, president and CEO of the
Savant Company Inc and SoC Conference organizer. “We are delighted to have
Kilopass present and participate in our event this year.”
October 17, 2005
finance.yahoo.com
“InCyte, Giga
Scale IC’s innovative chip estimation EDA tool, dramatically reduces the risk,
design time and cost of IC design by facilitating fast, accurate, and early
technical and economic analysis and forecasting of today’s complex SoC designs,”
said Farhad Mafie, president and CEO of the Savant Company Inc and SoC
Conference organizer. “We are delighted to have them participate in our SoC
Conference and Exhibition.”
February 2, 2005
finance.yahoo.com
“Due to overwhelming
requests, we have chosen SoC in Wireless Applications as the main
theme for the 3rd ISoCTM
Conference,” said conference organizer Farhad Mafie, President and Chief
Executive Officer of Savant Company Inc. “Semiconductor technologies such as
90nm and 65nm have created outstanding opportunities for system designers to
integrate more and more leading-edge multimedia functionalities into
wireless applications. In this technical and targeted conference, we will be
addressing the hottest and the most important SoC-related design and
development challenges in wireless applications.”
September 22, 2004
OCP-IP Sponsors 2nd International
SoC Conference, ORTLAND, ORE.
“With today’s
complex SoC designs, the importance of OCP-IP in creating a complete socket
standard that ensures rapid creation and integration of interoperable virtual
components is becoming more evident. We are very pleased to have OCP-IP sponsor
and support the Savant 2nd International System-on-Chip Conference,” said Farhad
Mafie, president and CEO, Savant Company Inc.
September 13, 2004
finance.yahoo.com
Early Bird Registration Open, 2nd International
System-on-Chip Conference and Exhibition, Crowne Plaza Hotel, Silicon Valley -
Milpitas, California
“We are presenting the most
important and crucial SoC-related issues in this unique and innovative
conference in four informative tracks that are complemented by outstanding
keynotes and challenging panel discussions on the hottest SoC-related
topics,” said Farhad Mafie, President and Chief Executive Officer of Savant
Company Inc. and the conference organizer.
April 21, 2004
www.SOCCENTRAL.com
Conferences as Conduits for Conversation-
Interview with Peggy Aycinena, Contributing Editor at SOCcentral
Farhad Mafie is President and CEO at
Savant Company.
This week Mafie and his team celebrated a big success with their 1st
International System-on-Chip Conference, held at the Radisson Hotel in Newport,
CA. Although the event was the brainchild of Savant, it was held in conjunction
with Cal State Fullerton, Cal State Long Beach, and U.C. Irvine. When we spoke
by phone just after the 2-day conference had concluded, Mafie's evaluation was
unqualified: "The conference was fantastic!"
If the attendance and program
are any indication, it looks like the folks at Savant may indeed have had reason
to celebrate. Mafie told me that upwards of 200 people attended the conference,
where they could hear several keynotes from academia and industry, several panel
discussions, and 35 technical sessions covering five different subject tracks
The panel sessions -- one on configurable
processors and DSPs moderated by
EE Times'
Ron Wilson, and one on EDA tools for 90-nanometer design moderated by
Electronic Design's
Dave Burskey -- were outstanding, according to Mafie. He said, "The panels were
heated and very informative. People were challenging each other on technical
issues, talking about the benefits of their own architectures and discussing the
weaknesses of the competing architectures. The second panel ran so long, we had
to cut it off because they finally ran out of time."
When I asked Mafie if anybody
really needs yet another conference in this industry, he said, "Absolutely! We
have too many general conferences today, while a lot of people are looking for
more specific, more targeted conferences. Some of the exhibitors who
participated at our conference told me that when they go to meetings like DAC,
they just get lost in the big event and don't get the traction that they would
like to have."
"In our environment this
week, where we combined just the right mix of the academic and the commercial,
we were able to keep the content at a very high level and meet the needs of our
specific, targeted audience. Even the presenters from the commercial side gave
valuable technical presentations in keeping with the spirit of the conference."
"Also, we didn't allow the
topic material to be confused with unrelated subject matter. As a result, people
didn't end up wasting a lot of time on issues not related to their particular
topic. And importantly, although we had five tracks, the sessions ran
sequentially, not on a parallel schedule. Everyone was able to attend all of the
tracks if they wanted to."
"The event, in fact, could
have been a lot bigger but we tried to keep it small for the sole purpose of
maintaining focus. We actually turned down many papers and numerous companies
who asked to be allowed to exhibit. The evaluations that people turned in at the
end of the conference proved we were right in the decisions we made. Many people
provided us with the names and contact information for specific people who
should be invited to our next event. "
"My message is
straightforward. This is a very focused and targeted event, and we will not
change that mission going forward. Our next event will be in the later part of
this year, and although the location is yet to be determined, we will continue
to arrange for university connections. We're looking at dates and locations
right now. Also, we're providing a series of scholarships for graduate students
working on their Master's or PhDs, so they can attend the conference and add to
the technical merit of the event. Clearly, for anyone interested in SoCs --
whether they're in academics or in business -- this is going to become the
conference they're going to want to be attending on a regular basis."
April 16,
2004
www.electronicstalk.com
Exhibition for Leading-Edge
ASIC/SoC Technologies and Tools at the 1st International
System-on-Chip Conference, April 19th, Radisson Hotel
Newport Beach
“The
SoC exhibition provides a great technical networking forum for anyone involved
with ASIC/SoC strategies, design, development, planning, promotion, and
procurement. We are presenting some of the latest leading-edge SoC-related
products, technologies, and tools in this unique and innovative conference
exhibition,” said Farhad Mafie, President and Chief Executive Officer of Savant
Company Inc. and the conference organizer.
April 16, 2004
finance.yahoo.com
More Than 35 Companies and
Universities Present in the 1st International System-on-Chip Conference and
Exhibition,
Newport Beach, California
"We are presenting the entire
System-on-Chip food chain in this unique and innovative conference in five
informative tracks as well as outstanding keynotes and challenging panel
discussions on the hottest SoC-related topics,”
said Farhad Mafie, President and Chief Executive Officer of Savant Company Inc.
and the conference organizer.
March 8, 2004
www.electronicstalk.com
Elixent to demonstrate the world’s lowest power reconfigurable technology at the
1st International System-on-Chip conference in Newport Beach, California
“Elixent’s
reconfigurable algorithm processing technology is of a great interest to our
conference attendees who are coming from major technology companies as well as
key universities in the Southern California area,” said Farhad Mafie, President
and Chief Executive Officer of Savant Company Inc. “For system platform
designers who are evaluating new technologies for their next design there is
nothing more valuable than seeing an actual working demonstration of a complex
technology such as RAP in Elixent’s demonstration system.”
February 12, 2004
finance.yahoo.com
Registration Opens for the 1st International System-on-Chip Conference, Newport
Beach, California
“We have
taken an entirely new approach in this unique conference. First, we brought
together leading-edge companies such as Agere Systems, Altera, ARC
International, Cadence Design Systems, Chartered Semiconductor, iSuppli
Corporation, Lattice Semiconductor, LSI Logic, Magma SCD, Motorola, National
Semiconductor, Palmchip, Silicon Laboratories, Summit Design, Synchronicity,
Tensilica, Texas Instruments, Toshiba America Electronic Components, Virtual
Silicon, Xilinx, and Xiran. Then we invited academic experts from Cal State
Fullerton, UC Irvine, Cal State Long Beach, etc.,” said Farhad Mafie, President
and Chief Executive Officer of Savant Company Inc., the conference organizer.
December 8, 2003
www.nanoxchange.com
"Our
main goal is to assist technology companies by developing a commercialization
process that matches their new technology, applications, segmentation strategy,
or geographical focus," said Farhad Mafie, president and chief executive officer
of Savant Company Inc. "The commercialization of leading-edge complex
technologies requires that these technologies be brought to a practical level
that can be easily communicated, well understood and effectively used by both
technical and non-technical business professionals in the global technology
industry." He added that the company will offer a range of targeted services,
including consulting, reports, conferences, seminars, workshops and newsletters.
September 23, 2003
EETimes: Computing dons new
suits as required
Farhad Mafie, to profile the software activity for the DSP operation that
you're likely to conduct on a cellular phone or handheld portable. Once
you've decided that, says Mafie, you can build the hardware exactly to spec.
What reconfigurability do you need, asks Mafie, if the ability to sort among
operations, to pick and choose among available hardware resources, is built
right into the controller?
June 23, 2003
www.toshiba.com
NEW TOSHIBA CMOS
IMAGE SENSOR CAMERA ENABLES WIRELESS TRANSMISSION OF HIGH-QUALITY PHOTOS FOR
NEXT-GENERATION PHONES AND PDAS
"As a
leading manufacturer of highly integrated CMOS image sensors, Toshiba is well
positioned to support the expanding market for digital consumer products with
embedded image capture capabilities," said Farhad Mafie, vice president of the
ASSP Business Unit at TAEC. "We expect the Toshiba CMOS image sensor technology
will enable a new generation of portable products that allow users the freedom
to take high-quality pictures and wirelessly transmit them to friends and
family."
September 23, 2002
www.toshiba.com
NEW VOLTAGE
REGULATOR IC FOR AUTOMOTIVE APPLICATIONS FROM TOSHIBA ACHIEVES WORLD'S LOWEST
POWER CONSUMPTION
"An
increasing number of microcontrollers are being used in automotive vehicles,
including devices to control anti-theft systems, auto-lock systems and car area
network systems," said Farhad Mafie, vice president of the ASSP Business Unit at
TAEC. "These convenience features consume current, even when the engine is
switched off and the microcontroller is in sleep mode, placing considerable
strain on the vehicle battery. With its low-power consumption and integrated
sub-clock circuit, our new voltage regulator IC provides a highly reliable
solution to this problem."
April 2003
www.wirelessdevnet.com
Wireless Developer
Network - Daily News
"Over
the past several months, the ASSP Business Unit has been successfully pursuing
its platform-based strategy," said Farhad Mafie, vice president of the ASSP
Business Unit at TAEC. "When polled, our customers told us that they want us to
provide complete hardware and software platforms for our standard products. For
new product development, we work with many of our customers as technology
partners from the design concept through the production phase. Sometimes this
consists of doing the entire platform development for them and at times we
jointly develop a specific platform for a particular application. We are showing
several working examples of this approach at the Embedded Systems Conference
this week."
"These platforms and end products for a wide range of applications serve as
proof points of our capabilities. They show our customers that we have unmatched
product breadth, in-house hardware and software expertise, access to industry
standard tools and software, and the system-level understanding to participate
in our customers' design and development activities at various levels. To
guarantee customer success, we use standard open source software as much as
possible," said Farhad Mafie.
April 2003
www.toshiba.com
NEW 32-BIT RISC MPU
FROM TOSHIBA INCORPORATES ONE MEGABYTE OF MASK ROM OR FLASH MEMORY PLUS 40
KILOBYTES OF RAM
"Based
on the MIPS RISC architecture, Toshiba developed the flexible, configurable TX19
core to meet the new portable digital consumer market requirements. The TMP1962
is the first product in a series of second-generation TX19-based processors that
combine large-capacity memory and many integrated functions," said Farhad Mafie,
vice president of the ASSP Business Unit at TAEC. "Toshiba has been able to
capitalize on its development tools and software investment in the MIPS
architecture to develop all the necessary tools for this new family of devices."
April 21, 2003
www.toshiba.com
TOSHIBA ROLLS OUT
NEW SINGLE-CHIP HIGH-DEFINITION DIGITAL MULTIMEDIA DECODER CHIP
"As
part of Toshiba Corporation's overall strategy for the digital consumer market,
Toshiba engineers designed the TC81240TBG HD digital multimedia decoder to
address system requirements for the digital consumer vertical market segment,"
said Farhad Mafie, vice president of the ASSP Business Unit at TAEC. "The
highly-integrated, high-performance, peripheral component interconnect (PCI)-based
single-chip device incorporates a 64-bit MIPS-based RISC processor, MPEG-2 HD
video decoder, a 2D graphics processor, an audio digital signal processor (DSP),
an NTSC/PAL/SECAM video encoder and a transport stream demultiplexing processor.
This device complements other Toshiba products for the digital consumer market
and positions Toshiba as the true system solution provider in the digital
consumer segment."
April 21, 2003
www.toshiba.com
TOSHIBA LAUNCHES
NEW SINGLE-CHIP RF/IF RECEIVERS FOR SHORT-RANGE, LOW-POWER WIRELESS APPLICATIONS
"Wireless products are becoming a pervasive part of consumers' lives. The
burgeoning list of wireless products ranges from remote locks, security systems,
tire pressure monitoring systems and gate openers to wireless keyboards, mice,
telemetry and light switches," said Farhad Mafie, vice president of the ASSP
Business Unit at TAEC. "As manufacturers rush to bring new devices to market,
they face constant pressure to provide high-performance products at lower cost.
Toshiba's new low-power, low-cost data communication devices give customers a
head-start on adding short-range wireless functionality to a host of existing
and new applications without expensive re-wiring."
February 18, 2003
www.toshiba.com
NEW SERIES OF 8-BIT
MICROCONTROLLERS FROM TOSHIBA INCORPORATE BUILT-IN FLASH MEMORY
"Toshiba Corporation, a world leader in both Flash technology and low-power,
highly-integrated microcontrollers, is now enhancing its microcontroller product
offering by introducing a series of new devices with on-board Flash memory. The
new chips are among the fastest 8-bit MCUs available and are well-suited for
many key market segments, including low-power, battery-operated digital consumer
applications, audio applications, etc. Complete system development tools along
with all necessary software packages are provided to meet the designers' needs,"
said Farhad Mafie, vice president of the ASSP Business Unit at TAEC.
February 26, 2003
www.caba.org
NEW 8-BIT OTP
MICROCONTROLLER FROM TOSHIBA CONTROLS SMALL ELECTRIC HOME APPLIANCES
"Toshiba Corporation, a world leader in microcontrollers and non-volatile
memory, is now enhancing its microcontroller product offering by introducing a
new low-cost One-Time-Programmable (OTP) microcontroller that can operate at 8
megahertz (MHz). Toshiba continues to see growth in the low-end microcontroller
market as 8-bit MCUs proliferate in high-volume, small electric home appliance
applications," said Farhad Mafie, vice president of the ASSP Business Unit at
TAEC.
January 8, 2003
www.sigmadesigns.com
INDUSTRY'S FIRST
HDTV DECODER CHIPS WITH MPEG-4 LAUNCHED BY SIGMA DESIGNS
"As
part of Toshiba America Electronic Components (TAEC) overall development of
configurable, leading-edge reference platforms for Residential Gateways, set-top
boxes and other applications, we are very pleased to announce the new
collaboration between TAEC and Sigma Designs. This will enable us to develop
platforms based on the high-performance, highly integrated Toshiba/ArTile
TX7901/A MIPS-based RISC processor and Sigma Designs' advance EM8605
high-definition decoder. This development complements our existing platform,
which is based on the Toshiba/ArTile TX4927/TX7901 MIPS-based RISC processors
and the Sigma Designs' EM8475 MPEG-4 decoder," said Farhad Mafie, vice president
of the ASSP Business Unit at Toshiba America Electronic Components, Inc.
December 17, 2002
www.mvista.com
Toshiba America
Electronic Components Supports MontaVista Software for Next-Generation Consumer
Products
“As
part of Toshiba’s overall strategy to offer complete platform solutions for
market segments, such as digital consumer, communication, and high-end embedded
applications, we are expanding our collaboration with MontaVista Software to
further enhance our platform offering to our customers,” said Farhad Mafie, vice
president of the ASSP Business Unit at TAEC. “The MontaVista Linux operating
system in conjunction with Toshiba’s high-performance MIPS RISC processors
provides a highly competitive solution for many key market segments.”
June 12, 2002
www.news.com
Toshiba tunes in to
TiVo
"We see TiVo as the key to
providing the latest technology and important product differentiation for
our customers," Farhad Mafie, a vice president at Toshiba America
Electronics Components, said in a statement. "Developing chips that are 'TiVo-ready'
is an advantage for us. We believe in the growing market for digital video
recorders, and the standard-setting work TiVo has accomplished is what led
us to license technology from the market leader for our next-generation
products."
December 10, 2002
www.widcomm.com
Toshiba And WIDCOMM
Team To Develop Embedded And PC Bluetooth Solutions
"We
are pleased to be teaming up with WIDCOMM," said Farhad Mafie, vice president of
the ASSP Business Unit at TAEC. "We believe combining WIDCOMM's high-quality
software with Toshiba Bluetooth semiconductor products will provide customers
with a cost effective solution and faster time-to-market."
December 10, 2002
www.popular-communications.com
Toshiba Launches
New Single-Chip RF/IF Receivers for Short-Range, Low-Power Wireless Applications
“Wireless products are becoming a pervasive part of consumers’ lives. The
burgeoning list of wireless products ranges from remote locks, security systems,
tire pressure monitoring systems and gate openers to wireless keyboards, mice,
telemetry and light switches,” said Farhad Mafie, vice president of the ASSP
Business Unit at TAEC. “As manufacturers rush to bring new devices to market,
they face constant pressure to provide high-performance products at lower cost.
Toshiba’s new low-power, low-cost data communication devices give customers a
head-start on adding short-range wireless functionality to a host of existing
and new applications without expensive re-wiring.”
September 30,
2002
www.vwebcorp.com
TOSHIBA SHOWCASES
COMPLETE TX49 RISC PROCESSOR-BASED REFERENCE PLATFORM FOR ENTERTAINMENT HOME
GATEWAYS:
"Toshiba expects the entertainment gateway to be the center of the home of the
future. Toshiba's configurable leading-edge reference platform gives developers
flexibility and a time-to-market advantage in creating solutions for the
emerging entertainment gateway market. A time-to-market advantage is key for
those companies who are driving and defining the standards of the future," said
Farhad Mafie, vice president of the ASSP Business Unit at TAEC. "Toshiba's
highly integrated, high-performance 64-bit TX49 MIPS-based RISC processor is at
the heart of this reference platform. The solution includes complete hardware
and system-level software, which are integrated and optimized for the best
overall system performance. Together with the best-of-breed functionality and
support from leading hardware and software players, our entertainment platform
provides the most complete, flexible and high-performance solution," he added.
December 8, 2003
www.ebnonline.com
42V vehicle systems
hit cost roadblock
Moreover, a 42V system lightens vehicle wiring and reduces weight, said
Farhad Mafie, vice president of the ASSP Business Unit at Toshiba America
Electronic Components Inc., Irvine, Calif. "As voltage increases, current
decreases," Mafie said. "This is important since smaller-gauge wires can be
used in wire harnesses, resulting in a significant weight reduction."
June 12, 2002
uk.tivo.com
Toshiba
Semiconductor and TAEC to License TiVo Technology for Inclusion in
Next-Generation Chip Design
"Our
customers are telling us they need the newest and most innovative technology and
chip designs. We see TiVo as the key to providing the latest technology and
important product differentiation for our customers," said Farhad Mafie, vice
president, ASSP Business Unit, System LSI Group, TAEC. "Developing chips that
are 'TiVo-ready' is an advantage for us. We believe in the growing market for
DVRs, and the standard-setting work TiVo has accomplished is what led us to
license technology from the market leader for our next-generation products."
December 10, 2002
www.stonestreetone.com
Toshiba and
Stonestreet One Team to Create Embedded Bluetooth Solution
“We
are pleased to be teaming up with Stonestreet One,” said Farhad Mafie, vice
president of the ASSP Business Unit at TAEC. “We think that the combination of
Stonestreet One’s Bluetopia and Toshiba’s silicon platforms will provide a
compelling solution for the North American marketplace.”
December 11, 2002
www.toshiba.com
NEW 64-BIT RISC
MICROPROCESSOR FROM TOSHIBA CONSUMES ONLY 0.6W POWER AT MAXIMUM 300MHz OPERATING
FREQUENCY
"Toshiba continues to migrate its standard 64-bit MIPS RISC processors to higher
and higher frequencies for applications that require higher CPU performance and
greater system interface flexibility," said Farhad Mafie, vice president of the
ASSP Business Unit at TAEC. "By choosing the TMPR4955BFG-300 processor, system
architects gain the freedom to either use off-the-shelf SysAD-compatible
chipsets to save development time or develop their own specific solutions around
the SysAD bus with greater customization."
September 19, 2002
www.toshiba.com
NEW 5GHz WLAN
CHIPSET FROM TOSHIBA ENABLES WIRELESS A/V DISTRIBUTION IN HOME OF THE FUTURE
"Toshiba Corporation
(Toshiba) developed a 5GHz WLAN solution to address the emerging market of
wireless audio and video (A/V) distribution in the home of the future," said
Farhad Mafie, vice president of the ASSP Business Unit at TAEC. "We believe
the 5GHz WLAN is an ideal wireless technology and will become one of the key
standards for wirelessly dispersing A/V between residential gateway products
and other WLAN-enabled products at home."
"Our WLAN chipset was
designed to maintain superior sensitivity and data throughput over the
longest possible distance," said Andrew Burt, wireless market development
director of the ASSP Business Unit at TAEC. "It supports high-speed
processing and handling of analog and digital sources combined with low
power operation for tomorrow's portable equipment," he added.
December 17, 2002
www.toshiba.com
TOSHIBA AMERICA
ELECTRONIC COMPONENTS SUPPORTS MONTAVISTA SOFTWARE FOR NEXT-GENERATION CONSUMER
PRODUCTS
"As
part of Toshiba's overall strategy to offer complete platform solutions for
market segments, such as digital consumer, communication, and high-end embedded
applications, we are expanding our collaboration with MontaVista Software to
further enhance our platform offering to our customers," said Farhad Mafie, vice
president of the ASSP Business Unit at TAEC. "The MontaVista Linux operating
system in conjunction with Toshiba's high-performance MIPS RISC processors
provides a highly competitive solution for many key market segments."
September 30, 2002
www.toshiba.com
TOSHIBA SHOWCASES
COMPLETE TX49 RISC PROCESSOR-BASED REFERENCE PLATFORM FOR ENTERTAINMENT HOME
GATEWAYS
"Toshiba Corporation (Toshiba) expects the entertainment gateway to be the
center of the home of the future. Toshiba's configurable leading-edge reference
platform gives developers flexibility and a time-to-market advantage in creating
solutions for the emerging entertainment gateway market. A time-to-market
advantage is key for those companies who are driving and defining the standards
of the future," said Farhad Mafie, vice president of the ASSP Business Unit at
TAEC.
"Toshiba's highly integrated, high-performance 64-bit TX49 MIPS-based RISC
processor is at the heart of this reference platform. The solution includes
complete hardware and system-level software, which are integrated and optimized
for the best overall system performance. Together with the best-of-breed
functionality and support from leading hardware and software players, our
entertainment platform provides the most complete, flexible and high-performance
solution," he added.
July 08, 2002
www.toshiba.com
TOSHIBA SDHC
SELECTED BY TIQIT COMPUTERS TO ENABLE WORLD'S SMALLEST HANDHELD COMPUTER
"We
are pleased that Tiqit Computers selected Toshiba to provide a complete Secure
Digital solution," said Farhad Mafie, vice president of TAEC's ASSP Business
Unit. "Our TC6371AF provides an SD interface that is effectively a solid-state
CD-RW drive the size of a postage stamp. This is an ideal form factor for mobile
devices and allows the Tiqit eightythree to exchange large amounts of data with
any other SD-enabled product, including PDAs, digital cameras and MP3 players."
February 26, 2003
www.toshiba.com
NEW 8-BIT OTP
MICROCONTROLLER FROM TOSHIBA CONTROLS SMALL ELECTRIC HOME APPLIANCES
"Toshiba Corporation, a world leader in microcontrollers and non-volatile
memory, is now enhancing its microcontroller product offering by introducing a
new low-cost One-Time-Programmable (OTP) microcontroller that can operate at 8
megahertz (MHz). Toshiba continues to see growth in the low-end microcontroller
market as 8-bit MCUs proliferate in high-volume, small electric home appliance
applications," said Farhad Mafie, vice president of the ASSP Business Unit at
TAEC.
June 12, 2002
www.toshiba.com
TOSHIBA
SEMICONDUCTOR AND TAEC TO LICENSE TIVO TECHNOLOGY FOR INCLUSION IN
NEXT-GENERATION CHIP DESIGN
"Our
customers are telling us they need the newest and most innovative technology and
chip designs. We see TiVo as the key to providing the latest technology and
important product differentiation for our customers," said Farhad Mafie, vice
president, ASSP Business Unit, System LSI Group, TAEC. "Developing chips that
are 'TiVo-ready' is an advantage for us. We believe in the growing market for
DVRs, and the standard-setting work TiVo has accomplished is what led us to
license technology from the market leader for our next-generation products."
December 09, 2002
www.toshiba.com
NEW SINGLE-CHIP
BLUETOOTH LSI FROM TOSHIBA INTEGRATES RF AND BASEBAND CIRCUITS
"We
view Bluetooth wireless communications as one of the most important digital
communications technologies and believe we are very well positioned to capture a
sizable share of the market," said Farhad Mafie, vice president of the ASSP
Business Unit at TAEC. "One of our keys to success is our ability to marshal
manufacturing capacity and rapidly deliver in volume. In addition, our flexible
business model gives our customers a safe migration path from modules to chips
to systems-on-a-chip (SOCs)/application specific integrated circuits (ASICs)."
He added that as one of the original five Bluetooth Special Interest Group
founding members, Toshiba ensures standard compliance and proven
interoperability.
July 08, 2002
www.toshiba.com
TOSHIBA ROLLS OUT
EIGHT ADDITIONAL SDHC CONTROLLERS FOR NORTH AMERICAN CUSTOMER BASE
"Since
co-inventing the SD specification three years ago, Toshiba has been developing a
full line-up of SDHC components targeted at the handheld consumer and
communications segments. We've tailored our product line for our North American
customers and are now announcing availability of eight additional devices," said
Farhad Mafie, vice president of TAEC's ASSP Business Unit. "Strong local
customer demand led to the development of these devices, including the TC6391XB,
which incorporates popular USB support." He added that the devices are already
being designed into a number of applications.
January 21, 2002
www.toshiba.com
TOSHIBA ENHANCES
HIGH-PERFORMANCE MEMORY PORTFOLIO WITH SECOND GENERATION FCRAM™ FAMILY FOR
NETWORKING AND SERVER APPLICATIONS
"As
part of our overall approach to provide complete system solutions to our
customers, we have developed a paper design of an FCRAM controller, which
enables system designers and architects to jump start their FCRAM controller
design and development process," according to Farhad Mafie, vice president of
systems application engineering and market development for TAEC.
April 21, 2003
www.toshiba.com
NEW SINGLE-CHIP
2.4GHZ RADIO TRANSCEIVER FROM TOSHIBA INTEGRATES RECEIVER AND TRANSMITTER
"The
general purpose radio market is a good fit for Toshiba Corporation's core
competency to supply devices in high-volume production quantities into a wide
range of customer applications," said Farhad Mafie, vice president of the ASSP
Business Unit at TAEC. "Our comprehensive customer support infrastructure
includes application engineering and assures our customer base of a competitive,
fast time-to-market solution with both silicon and a reference design."
September 30, 2002
www.linuxdevices.com
The latest news &
announcements about Linux in embedded applications
"Toshiba Corporation (Toshiba) expects the entertainment gateway to be the
center of the home of the future," said Farhad Mafie, vice president of the ASSP
Business Unit at TAEC.
December 17, 2002
www.linuxpr.com
Toshiba
America Electronic Components Supports MontaVista Software for Next-Generation
Consumer Products
"As
part of Toshiba's overall strategy to offer complete platform solutions for
market segments, such as digital consumer, communication, and high-end embedded
applications, we are expanding our collaboration with MontaVista Software to
further enhance our platform offering to our customers," said Farhad Mafie, vice
president of the ASSP Business Unit at TAEC. "The MontaVista Linux operating
system in conjunction with Toshiba's high-performance MIPS RISC processors
provides a highly competitive solution for many key market segments."
January 9, 2003
www.eetimes.com
Industry`s First
HDTV Decoder Chips With MPEG-4 Launched by Sigma Designs
"As
part of Toshiba America Electronic Components (TAEC) overall development of
configurable, leading-edge reference platforms for Residential Gateways, set-top
boxes and other applications, we are very pleased to announce the new
collaboration between TAEC and Sigma Designs. This will enable us to develop
platforms based on the high-performance, highly integrated Toshiba/ArTile
TX7901/A MIPS-based RISC processor and Sigma Designs' advance EM8605
high-definition decoder. This development complements our existing platform,
which is based on the Toshiba/ArTile TX4927/TX7901 MIPS-based RISC processors
and the Sigma Designs' EM8475 MPEG-4 decoder," said Farhad Mafie, vice president
of the ASSP Business Unit at Toshiba America Electronic Components, Inc.
July 15, 2002
www.toshiba.com
NEW RISC COMPANION
CHIP FROM TOSHIBA IS FIRST IC WITH ON-CHIP ATA/ATAPI, USB DEVICE/HOST, I2C AND
PCI CONTROLLERS
"As part of Toshiba's overall system solution
product offering, Toshiba developed the TC86C001FG companion chip to provide
a number of industry standard I/O interfaces on a PCI-based device, said
Farhad Mafie, vice president of the ASSP Business Unit at TAEC. "This
companion chip in conjunction with Toshiba's highly integrated RISC
processors such as the TMPR3927, TMPR4925 and TMPR4927 provides an excellent
system solution for a number of embedded applications in the digital
consumer and networking segments. We also support many industry-standard
operating systems along with the necessary drivers for all supported
peripherals to reduce our customers' overall product development time. A key
advantage of Toshiba is that we give our customers a competitive edge by
meeting their market demands more efficiently."
As an application example, Mr. Mafie said that a
personal video recorder with a built-in hard disk drive could be configured
easily by combining the TC86C001FG, a TMPR4925 RISC microprocessor and an
MPEG2 encoder/decoder LSI. Using the evaluation board, customers can start
hardware verification and software development immediately.
September 26, 2002
www.arcchart.com
VoWLAN: the WLAN
killer app?
Farhad Mafie, Vice President of the Application Specific
Standard Products business unit at TAEC said “We believe the 5GHz WLAN is an
ideal wireless technology and will become one of the key standards for
wirelessly dispersing A/V between residential gateway products and other
WLAN-enabled products at home.”
September 19, 2002
news.com
Toshiba looks to
cut gadget wires
Farhad
Mafie, vice president for Toshiba's chip division, said the company created the
802.11a chip to address "the emerging market of wireless audio and video
distribution in the home of the future. We believe...it will become one of the
key standards."
September 30, 2002
www.gridtoday.com
RISC Microprocessor
From Toshiba Has Built-In Encryption
"Data
protection is one of the most serious challenges that networking and
communications system providers are facing," said Farhad Mafie, vice president
of the ASSP Business Unit at TAEC. "It is no small task to maintain the
confidentiality and integrity of information during transmission over the
Internet or Intranet. Toshiba has addressed this problem by offering a
high-performance, highly-integrated 64- bit MIPS-based RISC
networking/communications processor that has a built-in DES engine."
September 19, 2002
www.commsdesign.com
Toshiba eyes
audio/video distribution for 802.11a chipset
"Toshiba Corporation developed a 5-GHz WLAN solution to address the emerging
market of wireless audio and video distribution in the home of the future," said
Farhad Mafie, vice president of the ASSP business unit at TAEC. "We believe the
5GHz WLAN is an ideal wireless technology and will become one of the key
standards for wirelessly dispersing A/V between residential gateway products and
other WLAN-enabled products at home."
December 16, 2002
www.embeddedstar.com
Toshiba And WIDCOMM
Team To Develop Embedded And PC Bluetooth Solutions
"We
are pleased to be teaming up with WIDCOMM," said Farhad Mafie, vice president of
the ASSP Business Unit at TAEC. "We believe combining WIDCOMM's high-quality
software with Toshiba Bluetooth semiconductor products will provide customers
with a cost effective solution and faster time-to-market."
December 16, 2002
www.reed-electronics.com
TAEC Intros 64-Bit
RISC MPU
"Data
protection is one of the most serious challenges that networking and
communications system providers are facing," said Farhad Mafie, VP of the ASSP
business unit at TAEC, in a statement. "It is no small task to maintain the
confidentiality and integrity of information during transmission over the
Internet or Intranet. Toshiba has addressed this problem by offering a
high-performance, highly-integrated 64-bit MIPS-based RISC
networking/communications processor that has a built-in DES engine."
August 19, 2002
www.toshiba.com
NEW CISC 32-BIT
MICROPROCESSOR FROM TOSHIBA COMBINES INTEGRATED COLOR LCD, USB AND NAND FLASH
MEMORY CONTROLLERS AND ATTAINS WORLD'S LOWEST POWER CONSUMPTION
"As
part of Toshiba's overall focus on handheld and portable applications, the
company developed the TMP92CH21FG to provide a highly integrated, 32-bit
high-performance MPU that consumes very low-power for applications where minimum
board real estate and lower overall system power consumption are critical design
parameters," said Farhad Mafie, vice president of the ASSP Business Unit at TAEC.
"This is the ideal device for various portable, wireless and other embedded
applications where battery life and connectivity are important. We also provide
complete development systems and tools to help designers with their product
development process."
December 10, 2002
www.siennaventures.com
TOSHIBA AND WIDCOMM
TEAM TO DEVELOP EMBEDDED AND PC
BLUETOOTH SOLUTIONS
“ We are pleased to be teaming up with WIDCOMM,”
said Farhad Mafie, vice president of the ASSP Business Unit at TAEC. “We believe
combining WIDCOMM’s high-quality software with Toshiba Bluetooth semiconductor
products will provide customers with a cost effective solution and faster
time-to-market.”
June 12, 2002
www.broadbandweek.com
In other chip
market news...
"We
see TiVo as the key to providing the latest technology and important product
differentiation for our customers," Farhad Mafie, a vice president at Toshiba
America Electronics Components, said in a statement. "Developing chips that are
'TiVo-ready' is an advantage for us. We believe in the growing market for
digital video recorders, and the standard-setting work TiVo has accomplished is
what led us to license technology from the market leader for our next-generation
products."
September 19, 2002
www.zdnet.com
Toshiba to unveil
wireless chips
Farhad
Mafie, vice president for Toshiba's chip division, said the company created the
802.11a chip to address "the emerging market of wireless audio and video
distribution in the home of the future. We believe...it will become one of the
key standards."
September 23, 2002
www.zdnet.com.au
Toshiba goes wireless on home
networks
Farhad
Mafie, vice president for Toshiba's chip division, said the company created the
802.11a chip to address "the emerging market of wireless audio and video
distribution in the home of the future. We believe...it will become one of the
key standards."
January 8, 2003
www.eedesign.com
Industry`s First HDTV Decoder Chips With MPEG-4 Launched by Sigma Designs
"As
part of Toshiba America Electronic Components (TAEC) overall development of
configurable, leading-edge reference platforms for Residential Gateways, set-top
boxes and other applications, we are very pleased to announce the new
collaboration between TAEC and Sigma Designs.
August 5, 2002
www.eembc.org
EEMBC Publishes
Benchmark Scores for Toshiba’s TMPR4927 MIPS-Based 64-Bit RISC Processor
“The
EEMBC benchmark scores give customers confidence that the highly integrated
TMPR4927 processor will meet and exceed performance requirements of their end
products,” said Farhad Mafie, vice president of TAEC’s ASSP Business Unit.
“Based on the Netmark consolidated score, the 200-MHz TMPR4927 achieved
outstanding performance per MHz in the networking category compared to similar
32/64-bit processors that underwent the same rigorous testing. As a result,
customers can benefit from faster packet transfers and even lower system costs,”
Farhad added.
December 18, 2002
www.realtime-info.be
Toshiba America
Electronic Components Supports MontaVista Software for Next-Generation Consumer
Products
“As
part of Toshiba´s overall strategy to offer complete platform solutions for
market segments, such as digital consumer, communication, and high-end embedded
applications, we are expanding our collaboration with MontaVista Software to
further enhance our platform offering to our customers,” said Farhad Mafie, vice
president of the ASSP Business Unit at TAEC. “The MontaVista Linux operating
system in conjunction with Toshiba´s high-performance MIPS RISC processors
provides a highly competitive solution for many key market segments.”
September 20, 2002
www.toshiba.com
NEW 64-BIT RISC
MICROPROCESSOR FROM TOSHIBA HAS BUILT-IN DATA ENCRYPTION STANDARD ALGORITHM
"Data
protection is one of the most serious challenges that networking and
communications system providers are facing," said Farhad Mafie, vice president
of the ASSP Business Unit at TAEC. "It is no small task to maintain the
confidentiality and integrity of information during transmission over the
Internet or Intranet. Toshiba has addressed this problem by offering a
high-performance, highly-integrated 64-bit MIPS-based RISC
networking/communications processor that has a built-in DES engine."
August 5, 2002
www.toshiba.com
EEMBC PUBLISHES
BENCHMARK SCORES FOR TOSHIBA'S TMPR4927 MIPS-BASED 64-BIT RISC PROCESSOR
"The
EEMBC benchmark scores give customers confidence that the highly integrated
TMPR4927 processor will meet and exceed performance requirements of their end
product," said Farhad Mafie, vice president of TAEC's ASSP Business Unit. "Based
on the Netmark consolidated score, the 200-MHz TMPR4927 achieved outstanding
performance per MHz in the networking category compared to similar 32/64-bit
processors that underwent the same rigorous testing. As a result, customers can
benefit from faster packet transfers and even lower system costs," Farhad added.
June
19th, 2002
www.dvdfever.co.uk
Toshiba Semiconductor and TAEC to licence TiVo technology for inclusion in
next-generation chip design
April 22, 2003
www.toshiba.com
TOSHIBA ASSP
BUSINESS UNIT SHARES PLATFORM STRATEGY, UNVEILS KEY NEW PRODUCTS
"Over the past several
months, the ASSP Business Unit has been successfully pursuing its
platform-based strategy," said Farhad Mafie, vice president of the ASSP
Business Unit at TAEC. "When polled, our customers told us that they want us
to provide complete hardware and software platforms for our standard
products. For new product development, we work with many of our customers as
technology partners from the design concept through the production phase.
Sometimes this consists of doing the entire platform development for them
and at times we jointly develop a specific platform for a particular
application. We are showing several working examples of this approach at the
Embedded Systems Conference this week."
"These platforms and end
products for a wide range of applications serve as proof points of our
capabilities. They show our customers that we have unmatched product
breadth, in-house hardware and software expertise, access to industry
standard tools and software, and the system-level understanding to
participate in our customers' design and development activities at various
levels. To guarantee customer success, we use standard open source software
as much as possible."
December 10, 2002
www.toshiba.com
TOSHIBA AND
STONESTREET ONE TEAM TO CREATE EMBEDDED BLUETOOTH SOLUTION
"We
are pleased to be teaming up with Stonestreet One," said Farhad Mafie, vice
president of the ASSP Business Unit at TAEC. "We think that the combination of
Stonestreet One's Bluetopia and Toshiba's silicon platforms will provide a
compelling solution for the North American marketplace."
December 11, 2002
www.us.design-reuse.com
New 64-Bit RISC
Microprocessor From Toshiba Consumes Only 0.6W Power At Maximum 300MHz Operating
Frequency
"Toshiba continues to migrate its standard 64-bit MIPS RISC processors to higher
and higher frequencies for applications that require higher CPU performance and
greater system interface flexibility," said Farhad Mafie, vice president of the
ASSP Business Unit at TAEC. "By choosing the TMPR4955BFG-300 processor, system
architects gain the freedom to either use off-the-shelf SysAD-compatible
chipsets to save development time or develop their own specific solutions around
the SysAD bus with greater customization."
September 20, 2002
www.zdnet.de
Toshiba bringt IEEE
802.11a-Chips
September 20, 2002
www. news.zdnet.co.uk
Toshiba goes wireless on
home networks
January 8, 2003
www.sdesigns.com
INDUSTRY'S FIRST
HDTV DECODER CHIPS WITH MPEG-4 LAUNCHED BY SIGMA DESIGNS

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